Industry

The Top 10 Gaming & Comic Shows In The UK

As an exhibitor, you obviously know that choosing the right event is crucial for generating leads, boosting brand visibility, and connecting with your target audience. Whether you’re showcasing a new game you’re working on, an innovative tech series, or your latest comic series, finding the right gaming and comic conventions can make all the difference in maximising your return on investment.

November 22, 2024

Izzy

As an exhibitor, you obviously know that choosing the right event is crucial for generating leads, boosting brand visibility, and connecting with your target audience.

Whether you’re showcasing a new game you’re working on, an innovative tech series, or your latest comic series, finding the right gaming and comic conventions can make all the difference in maximising your return on investment.

The UK is home to some of the best gaming and comic shows, each offering unique opportunities for exhibitors.

To help you make the most of 2025, here’s a roundup of the top 10 conventions you should consider for your next gaming or comic exhibition.

MCM Comic Con London

Location: ExCel London

As the UK’s number one comic and gaming convention, MCM Comic Con London offers you a massive platform as an exhibitor.

With tens of thousands of people attending, there’s no better place to showcase your products to a diverse, highly engaged audience. From indie comics to the latest and greatest gaming technology.

This makes it a prime opportunity for you to network with influencers, fellow exhibitors, and fans alike pushing your brand name to new boundaries.

EGX (Eurogamer Expo)

Location: ExCel London

EGX is without a doubt, the largest gaming event in the UK, making it the go-to show if you’re part of a gaming company and are looking to exhibit.

Whether you’re launching a brand new title, showcasing a demo of a new game you’re working on, or just showcasing gaming accessories, EXG’s audience of die-hard gamers guarantees that your booth will attract attention

The expo also offers opportunities to connect with developers, media, and industry leaders.

Comic Con Liverpool

Location: Exhibition Centre, Liverpool

Comic Con Liverpool has been steadily growing in popularity and has become the perfect place for exhibitors looking to tap into the comic, film, and gaming fanbase in the North of England.

The event draws a large, passionate crowd, making it a great platform to showcase your products, whether they’re comics, collectibles, or gaming-related services.

Plus, the event’s high-profile guest lineup ensures strong foot traffic that gives you a massive opportunity for high-quality leads.

Insomnia Gaming Festival

Location: NEC, Birmingham

Insomnia Gaming Festival is widely regarded as the mecca for gaming exhibitors.

Whether you specialise in gaming hardware, software, or even gaming accessories, this festival provides ample amounts of opportunity to get your products in front of a gaming-savvy crowd.

Exhibitors can also sponsor tournaments, host demos, or even sell merchandise directly to attendees, making this exhibition show one of the most flexible with high ROI opportunities if you’re exhibiting.

Wales Comic Con

Location: Wrexham University

This event may be more down-sized than the others, but that doesn’t make it a bad one!

As one of the most beloved comic cons in the UK, Wales gives you the opportunity to interact more closely with the attendees.

Its welcoming atmosphere and diverse programming make it perfect for smaller exhibitors looking to make a big impact. Whether you’re a comic artist, gaming company, or pop culture brand, you’ll find plenty of opportunities to connect with fans and sell your products.

MCM Comic Con Birmingham

Location: NEC Birmingham

Exhibiting at MCM Comic Con Birmingham provides all the perks of the London show but in a more manageable setting.

This show is great for Midlands-based companies or those looking to target a specific regional audience. With excellent attendance and a focus on pop culture, gaming, and comics, it’s a prime opportunity for exhibitors to generate sales and new leads.

UK Games Expo

Location: NEC Birmingham

The UK Games Expo is the UK’s leading event for tabletop gaming, drawing a mix of hobbyists and industry professionals.

If you’re in the board game, card game, or RPG industry, this expo is essential for showcasing your latest products.

With opportunities for hands-on demos, workshops, and tournaments, exhibitors can directly engage with potential customers and partners.

Sci-fi Scarborough

Location: Scarborough Spa Complex

Sci-Fi Scarborough may be smaller, but it has a dedicated fanbase, making it an excellent option for niche exhibitors.

Whether you’re a small indie game developer, comic artist, or pop culture brand, this seaside convention provides a more intimate setting for exhibitors to connect one-on-one with passionate attendees.

Comic Con Scotland

Location: Royal Highland Centre, Edinburgh

Comic Con Scotland continues to grow in prominence and is now a key event for exhibitors looking to tap into the Scottish market.

With a mix of international stars and local talent, this convention attracts a diverse crowd of comic, gaming, and pop culture enthusiasts. Exhibitors can capitalise on the event’s growing influence to expand their brand presence in the region.

Dublin Comic Con

Location: The Convention Centre Dublin

Dublin Comic Con offers UK exhibitors the chance to connect with fans across the Irish Sea.

As one of the biggest pop culture events in Ireland, it’s an excellent opportunity for companies looking to expand into the Irish market.

From gaming to comics to film, Dublin Comic Con draws a dedicated crowd, giving exhibitors access to a vibrant and engaged audience.

Maximise Your Presence At The UK’s Biggest Gaming & Comic Conventions

As an exhibitor, choosing the right event is critical for building your brand, connecting with your target audience, and generating sales.

From the massive crowds at MCM Comic Con London to the more intimate setting of Sci-Fi Scarborough, there’s a perfect event for every type of exhibitor in 2025.

With each of these top conventions offering unique opportunities to showcase your products and services, you can strategically grow your presence and influence in the UK’s thriving comic and gaming industry.